In 2017, we were commissioned to create the corporate typeface for SSENSE—a font in two weights with corresponding Italics. The typeface launched as part of the brands major redesign under the design direction of Eric Hu and Matthew Tsang. SSENSE is an international online retailer known for its carefully curated selection of luxury brands for men and women, including Rick Owens, Raf Simons, Alexander Wang, Saint Laurent, Alexander McQueen, and Balenciaga.
Art Direction and Design: Eric Hu, Matthew Tsang, and team
Type Design: Dinamo (Johannes Breyer & Fabian Harb)
Mastering: Chi-Long Trieu